Privacy Policy

BDE Media Pte. Ltd. is a B2B performance marketing agency registered in Singapore (UEN 202608849G), with registered address at 60 Paya Lebar Road, #06-28, Paya Lebar Square, Singapore 409051.

For privacy-related enquiries, contact us at hello@bdeagency.com.

We collect information you provide directly, including:

• Contact & enquiry data — name, work email, company name, job title, and messages submitted via our contact forms, audit tool, or playbook download.
• Newsletter subscriptions — email address provided via our newsletter sign-up.
• Job applications — name, email, LinkedIn profile, portfolio links, and cover information submitted via our careers form.

We also collect information automatically when you visit our website:

• Usage data — pages visited, time spent, referring URLs, browser type, and device information.
• Cookies & tracking — see Section 6 for full details.

We use the information we collect to:

• Respond to enquiries and schedule strategy calls
• Deliver free resources (playbook, audit results) you have requested
• Send our newsletter if you have opted in (you may unsubscribe at any time)
• Process and evaluate job applications
• Improve our website and marketing content
• Comply with legal obligations

We do not sell, rent, or trade your personal data to third parties.

Where applicable under the EU GDPR or Singapore's PDPA, we process your data on the following bases:

• Consent — for marketing emails and non-essential cookies.
• Legitimate interests — to respond to enquiries and improve our services.
• Contractual necessity — when data processing is required to deliver services you have engaged us for.
• Legal obligation — where we are required to process data to comply with applicable law.

We may share your data with trusted third-party service providers who assist us in operating our website and delivering our services, including:

• Email delivery platforms (e.g. transactional email services)
• Analytics providers (e.g. Google Analytics)
• CRM and marketing automation tools (e.g. HubSpot)

All third-party processors are required to handle your data securely and in accordance with applicable data protection law. We do not authorise them to use your data for their own marketing purposes.

We use cookies and similar tracking technologies on our website. You can manage your cookie preferences at any time via the cookie banner displayed on your first visit.

• Strictly necessary cookies — required for the website to function. Cannot be disabled.
• Analytics cookies — help us understand how visitors interact with our site. Only set with your consent.
• Marketing cookies — used to track ad campaign effectiveness. Only set with your consent.

We retain personal data only as long as necessary for the purposes described in this policy, or as required by law. Enquiry data is typically retained for 3 years. Newsletter subscriber data is retained until you unsubscribe.

Depending on your jurisdiction, you may have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate data
• Request deletion of your data ("right to be forgotten")
• Object to or restrict processing of your data
• Withdraw consent at any time (where processing is based on consent)
• Lodge a complaint with a supervisory authority

To exercise any of these rights, email us at hello@bdeagency.com. We will respond within 30 days.

Our team operates across Singapore, Europe, and Vietnam. Your data may be processed in any of these locations. Where data is transferred outside Singapore, we ensure appropriate safeguards are in place in accordance with PDPA requirements.

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. However, no internet transmission is 100% secure, and we cannot guarantee absolute security.

We may update this Privacy Policy from time to time. We will notify you of material changes by updating the "Last updated" date at the top of this page. Continued use of our website after changes constitutes acceptance of the updated policy.